Victoria’s Secret 2018
Reminiscent of an ‘80s Cindy, Elle and Claudia, the big, bad blowout is back and better than ever.
A few months ago, hairstylist Sam McKnight kicked things off with a Dolly Parton-esque adaptation on Bella Hadid for Dsquared’s campaign. Since then, the blowout trend has been manifest on Instagram feeds and celebrities everywhere; most recently culminating the very gargantuan hair at Maison Valentino’s Haute Couture offering, with Guido Palau taking Kaia Gerber’s hair to extreme new heights.
There’s just something about big body that gives us confidence. It makes you stand a little taller, walk a little stronger, and quite literally puts a bounce in your step. Here, seven products to put the volume back in your strands.
Big is better.
phyto, phytodensia shampoo
It all begins with a good base. Set your strands up for big success with Phyto’s Phytodensia Shampoo which targets the scalp and the capillary fiber to restore volume and youth. This shampoo creates a wonderfully light lather for hair full of air, volume and softness.
Phyto Phytodensia Shampoo, $40. shop now
ORIBE, IMPERIAL BLOWOUT TRANSFORMATIVE STYLING CRÈME
Transform your blowout by working this ultra-nourishing crème through damp hair to create a full and voluminous look. This magical lotion evolves from cream to oil to powder in order to moisturise and provide volume while leaving the hair looking light and healthy.
ORIBE, IMPERIAL BLOWOUT TRANSFORMATIVE STYLING CRÈME, $92. SHOP NOW
NIOXIN, INSTANT FULLNESS DRY CLEANSER
The Instant Fullness Dry Cleanser is nothing short of award-worthy. The brand itself has been a Stylist Choice Award Winner for 14 consecutive years. This wonder dry shampoo incorporates Fusion FibrilTM Technology to prolong hair fullness through derma-refreshing, density, and diameter. Spray at will.
NIOXIN, INSTANT FULLNESS DRY CLEANSER, $34. shop now
3 MORE INCHES BY MICHAEL VAN CLARKE, LARGE ROUND STYLING BRUSH
Michael Van Clarke has been a beacon of luxury hair and beauty for thirty years, so creating his own brand of hair care products was just a given. The 3 More Inches Round Styling Brush is a blowouts best friend featuring firm bristles on a rounded brush. Arm yourself and battle the bounce.
3 MORE INCHES BY MICHAEL VAN CLARKE, LARGE ROUND STYLING BRUSH, $92. shop now
REDKEN, TRIPLE TAKE 32 EXTREME HIGH-HOLD HAIRSPRAY
How high will your hair go? With 24-hour control and humidity resistance paired with long-lasting lift, we say sky-high. The Triple Take 32 Hairspray is marked for max control. The added bonus – you’ll smell like jasmine and orange blossom all day.
REDKEN, TRIPLE TAKE 32 EXTREME HIGH-HOLD HAIRSPRAY, $32. shop now
PAUL MITCHELL, INVISIBLEWEAR MEMORY SHAPER
This soft memory formula is perfect for creating a bombshell blowout or added volume for a natural air-dry finish. You’ll have the right amount of volume and flexibility, with velvet flower extract to keep your mane manageable and smelling fresh.
PAUL MITCHELL, INVISIBLEWEAR MEMORY SHAPER, $24. shop now
BUMBLE & BUMBLE, PRÊT-À-POWDER
In one pinch you have three products in one: dry shampoo, style extender and volumiser. Magical and multitasking, it absorbs oil and adds volume. Shake into styled dry hair to create lift and extend the life of your blowout.
BUMBLE & BUMBLE, PRÊT-À-POWDER, $41. shop now
Tile: Instagram, @sammcknighthair