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Bulgari has appointed supermodel Bella Hadid as the face of its Autumn/Winter 2017 Accessories collection. The 20-year-old American supermodel – and younger sister of Gigi – is certainly slaying the fashion scene right now.
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Named Model of the Year in December by industry heavyweight models.com, Hadid walked, in back to back shows in New York this week and currently stars in Spring/Summer 2017 fashion campaigns for DKNY, Tag Heuer, Fendi and Moschino.
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The luxury Italian jewellery and accessory house announced Hadid’s appointment as ambassador of its handbag and eyewear lines on Instagram last week, dubbing her their most “magnetic muse.” Hadid, who is an Insta sensation with 10.2 million followers, is in good company – previous ambassadors include Rosie Huntington-Whiteley and Lottie Moss (younger sister of Kate).
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This new collection is set to be unveiled at the Bulgari Hotel during Milan Fashion Week, with Hadid – who can be seen swinging the brands’ iconic Serpenti bag in a series of sexy disco style shots – front and centre.
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The mod admits to growing up listening to her mother talking all things Bulgari around the house. “It’s so crazy I am working with them now,” the super said in a recent interview with WWD. “I’ve always seen it as such a beautiful, classy brand.”