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Credit: Bulgari
Few things irk more than being tasked with a chore as arduous as last minute gift shopping, especially when someone else has dropped the bauble at the eleventh hour.
It’s for that reason that the gifts of time and convenience are arguably two of the most valuable at this time of year – a sentiment that has clearly been heeded by luxury Italian jewellery brand Bulgari, who this week have launched their first Australian mobile Christmas pop-up store in an effort to both spare you the hassle of the hunt and give back in more meaningful ways than you might ordinarily imagine.
Now live and accessible only via mobile or QR Code, the site offers a curated selection of gifts for both oneself and (more importantly) for others, be it in the form of an iconic Serpenti Forever handbag crafted from brushed calf leather made vivid in limited edition metallic shades of red, gold and silver; or Divas’ Dream jewels, which take their cues from the fan-shaped motifs of intricate Roman mosaics to create a Bulgari signature rendered in green malachite and mother-of-pearl, red carnelian with diamond accents, or full pavé diamonds with white gold; and for both men and women respectively, a diverse collection of Octo and Lucea watches are also available through the mobile shop.
Also of significant note is a striking necklace made in black and silver ceramic, part of the proceeds of which will be donated to the Australian campaigns of Save the Children, the largest independent international organization dedicated to the defense of children’s rights in over 100 countries around the world.
The digital pop-up will remain open until December 19. As would be expected, all purchases will be delivered to your door impeccably giftwrapped; or for those undeterred by Christmas crowds, a click-and-collect option is available at Bulgari boutiques in Sydney, Melbourne and Brisbane.
A closer look at what’s on offer can be found below.
The Divas’ Dream collection builds on Bulgari’s signature fan shape, a silhouette so redolent of the Christmas season that it also inspired a large-scale lighting installation viewable from now until December 28 in Martin Place
Credit: Courtesy of Bulgari
For both him and her, the Lucea and Octo Ultranero watch collections are a succinct embodiment of the timeless craftsmanship and modernity that’s typified by the storied Italian house
Credit: Courtesy of Bulgari
$120 from every Save the Children product purchased through the mobile Christmas pop-up store and at Bulgari boutiques will be donated to Save the Children campaigns working to support underprivileged children in Australia
Credit: Courtesy of Bulgari
A sixteen step colouration and drying process elevates the rich colour of each Serpenti bag into an entirely new realm
Credit: Courtesy of Bulgari
Tile and cover image: Courtesy of Bulgari
