We Australians have the radical habit of wearing our, our swimwear as underwear and our underwear as outwear, and activewear for all of the above.

Now Calvin Klein has made that quintessentially Aussie fashion trinity far less confusing by announcing the launch of its SWIM line exclusively (for the short-term) in David Jones stores nationally today. (It will roll out across stores and online too next week.)

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Fans of the brand won’t be surprised to hear this new his-and-hers range is both sporty and seductive, keeping true to Calvin Klein’s signature minimalist aesthetic and bold, block colours. Trend-spotters will also know this teaser selection of the women’s range shown here, tap into two of the biggest runway trends for this coming year: ‘90s power dressing and in-your-face logos. 

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Think Elle Macpherson back in her Sports Illustrated days, with cutting-edge urban twist that begs for each piece to be worn outside its job description. Most of the pieces are emblazoned with the same tell-tale typography that’s become part of mainstream pop culture, peeking above the waistbands of a generation’s-worth of slouch denim. But much, much bigger.

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Elle Macpherson in Sports Illustrated power mode circa 1990, alongside a two-piece from the new CK Swim collection
Credit: Courtesy Sports Illustrated / Calvin Klein

Looking for an alternative Valentine’s gift for your guy? The equivalent men’s swim collection includes sporty shorts with logo waistbands in both short and long lengths, quick-dry shirts and bright hoodies. Both ranges start at $59, up to $199.

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Produced in association with Calvin Klein.