GRAZIA: Why was it important for you to help champion the farm to fashion story that is the wool industry?
JESSICA GOMES: Celebrating the Australian Wool industry is extremely important. As a David Jones ambassador I get the opportunity to be part of a campaign that heroes Australian wool, educating our consumers and providing them with the opportunity to support our Australian farmers and woolgrowers. Wool is an important part of the Australian narrative and one of our great farming exports, so it’s great to highlight the hard work our woolgrowers and shine a spotlight on the credentials of this fibre.
GRAZIA: A lot of people wouldn’t be aware of the eco-credentials wool has. Can you talk a little bit about this?
JG: Yes, not only is wool a luxurious fibre, it is 100% natural, biodegradable and renewable making it a sustainable material. Wool is also a long-lasting fibre which means you can wear it season after season.
GRAZIA: What are some of your favourite wool pieces coming from our Australian designers this season?
JG: I was lucky enough to wear some amazing pieces in the campaign from a range Australian designers I love. One of my favourite pieces from the campaign was a Viktoria & Woods check Blazer that was structured through the waist and incredibly soft to touch. I also loved the pink statement suit from Bianca Spender, the trousers had an amazing box pleat at the waist and then tapered in at the hem – this suit just shows the diversity of wool.
GRAZIA: Australia produces 90% of the world’s fine wool and supplies it to the world. How proud do you feel to not only be Australian but be the face of an initiative started by HRH of Wales?
JG: It’s an incredible honour to be the face of Wool Week for David Jones! Having lived and worked overseas, it’s amazing to see Australian wool being used and loved by so many prominent designers across the world.
GRAZIA: What was it like shooting at Nundle Woollen Mill?
JG: Amazing, Nundle Mill is one of the last working mills in the country, so it was amazing to shoot around the large machinery that they still use to this day.
GRAZIA: What did you learn from being in such a historic place?
JG: Nundle was one of the first wool producing areas in Australia, so the fact that it is one of the last working mills in the country made me realise how important it is for us to support Australian wool and our the woolgrowers.
GRAZIA: How would you describe your working relationship with David Jones?
JG: This is my 6th year as an ambassador so it’s like a family and I’m so honoured to be working for David Jones. They have supported me from the very beginning and I am lucky to work with them on such amazing campaigns and initiatives like Wool Week, it’s very rewarding.
GRAZIA: What projects are you working on at the moment and what’s next for you?
JG: I just travelled to Seoul and Shanghai for Equal Beauty and then off to Paris for an event with Moet & Chandon and the Monte Carlo Grand Prix. Hopefully, after that just spending some time at home in LA working there after spending the first five months of the year on the road. It won’t be long before I will be back in Australia for some exciting activity with David Jones.