News feed
Lovers of luxe sportswear have reason to shop heavy this weekend. Australian fashion label J’Aton Couture, best known for its red carpet and wedding-worthy gowns, has joined forces with Rebecca Judd‘s workout wear brand JAGGAD to create nine pieces that are as high fashion as they are functional.
The range, which dropped today, was inspired by J’Aton’s Virgin Australia Melbourne Fashion Festival runway show, which took place in March this year.
The collaboration incorporates an array of colours, with khaki green and rose gold details and with Jessica Gomes and Megan Gale fans of JAGGAD and the stylish Margot Robbie, Poppy Delevingne and Ellie Goulding all J’Aton Couture enthusiasts, this fusion of the two has the makings of a celeb-favourite range.
Despite the high fashion feel, prices start at a far more accessible $84.95 for a muscle tank ranging up to $159.95 for pair of cropped leggings. The collection is now available online at JAGGAD and in selected retailers.
VIDEO EXCLUSIVE! Behind the scenes on the campaign shoot