Credit: Instagram @kaiagerber
It’s no secret this editor is obsessed with Kaia Gerber. A complete copy of her supermodel mother, Cindy Crawford, Gerber – at just 15-years-old – is destined to be even more successful than the million dollar 90s icon herself. Helping to stoke Gerber’s career fire is millennial model Kendall Jenner who struck up a friendship with the young Marc Jacobs Beauty face some time ago and on the weekend took her out to party.
But, just when we thought the social supermodel debate was laid to rest (that is the argument that ridiculously states Jenner and Gigi Hadid cannot be classed as supermodels because they haven’t worked their way up the ranks like original supers), fashion commentator and stylist Robert Verdi weighed in on the weekend. “There is a part of me that sort of wants to defend the traditional path that models come to be through a discovery process, “ he told Vanity Fair. “They’re working at the Dairy Queen in Oklahoma and somebody’s like, ‘You should be a model.’ I miss that. There’s definitely a truth to the fact that these girls are models of the moment and they have the zeitgeist of what our culture’s about. They have the Instagram following. In another day, these girls are not real models. Yes, they are photographed and airbrushed and they look O.K. in some of the shoots. But these are not Linda Evangelistas; these are not Naomi Campbells. These girls are not magic.”
But I wonder if Verdi could ever accuse a Super’s daughter of jumping rank just because Gerber’s bloodline allows her a free ticket into castings? And if Jenner is becoming so close with Gerber, will the next person to shut down this debate be Crawford herself in defence of all models?
Like I’ve said before, the modelling landscape has rightfully evolved since 1990 and it now involves social media. The internet needs to be taken for what is it today for models: superannuation that will guarantee you relevancy that will take you past the late-twenties model expiry date. For this reason, Jenner will be around for a long time – and it’s in Gerber’s interest to follow suit. Will Verdi go after Gerber for doing so? No. No one need take on her mum – an original supermodel who fought her way to the top through Pepsi commercials and a TV spot on MTV. And for that, no one will take on Gerber. And because of this, the silly debate surrounding Jenner and Hadid should be well and truly done. Here’s hoping anyway…