Credit: Brendon Thorne/Getty Images
For his next act, Garrett Neff would like you to divert your attention momentarily away from the (considerable) face on which he made a name and consider enrolling in his nostalgia-tinged version of summer camp.
In a meeting of Sydney iconoclasm and American ingenuity, Neff, one of a class of pre-Instagram famous male supermodels who made it big on the back of Calvin Klein brief boxes, presented the Resort 2018 collection for his swimwear label Katama on the deck of Andrew (Boy) Charlton Pool on a crisp third morning of Mercedes-Benz Australian Fashion Week.
Named for a town in Martha’s Vineyard where Neff spent a great deal of time during his childhood, Katama’s swimwear and apparel offering was deeply coloured by Neff’s personal history, as has become customary for the model turned designer. This season, Neff took his cues from time spent at summer camp on the Chesapeake Bay engaging in the kind of wholesome, corn-fed activities you can picture a young Neff excelling at with enviable ease: “archery, sailing, soccer, and cliff climbing near Turkey Point.” Honestly, same.
As such, Katama’s offering grew to encompass camo-print blazers, collegiate cardigans and inverted fleece sweatshirts that struck a balance between practicality and contemporaneity, offset by some natty swimming trunks. The result was picture perfect American apparel, naturally.
Tile and cover image: Brendon Thorne/Getty Images