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As expected, Kim Kardashian West Beauty sold out in less than three hours.
Kim’s using her most powerful too, social media, to tell fans
Credit: Instagram, @kimkardashian
The reality-star turned beauty-entrepreneur took to Twitter to let her fans know as each shade sold out, with the first, ‘Medium’, in just a mere 12 minutes.
“Omg Medium has sold out! I can’t believe it! In just a few minutes!”
Nice try, Kim. Light soon followed, and within three hours every shade in the four-piece series had sold out. Much like sister Kylie’s eponymous cosmetics range, technical difficulties plagued the site, with incensed Kardashian-ettes taking to Twitter to articulate their online checkout woes. Many even turned up late to work, their manicured fingers frantically Adding To Cart over and over again, but, as expected, URL queues were backed up.
Credit: Instagram, @kkwbeauty
Whilst more stock has been promised, dates have yet to be confirmed. Some 300,000 Crème Contour Kits were reportedly produced, and if such a number is true, Kim just made $14.4 million in her lunch break. Just another casual day in LA for Kardashian West.
Even more shocking than that figure, is the fact that Kim apparently does her makeup in five minutes, see below.
Next stop? World domination.
