It doesn’t get any sexier than this. Iconic super Naomi Campbell leads a stellar cast in Calvin Klein’s Fall 2019 Global Underwear Campaign, #MYCALVINS IRL.
There’s model protégé Bella Hadid, DJ royalty Diplo, NFL star Odell Beckham Jr., even homegrown Netflix actor Jacob Elordi, who star alongside models Matthew Noszka and Cara Taylor, musicians Beth Ditto and Lay Zhang, and actress Jelly Lin in a campaign video you can’t help but watch on repeat.
Stripping off to the soundtrack of Groove Armada’s 1999 hit ‘I See You Baby’, the diverse cast expose a new, spirited idea of sexy, making even the mundane feel that little bit more sensual. Model Cara Taylor eats donuts, singer Beth Ditto dances backstage, Jacob takes mirror selfies, Naomi and Diplo share a saucy webcam exchange (with a Sharon Stone-esque leg spread from Campbell) – all in nothing but their Calvins.
Celebrating the differing perspectives of what sexy appears to be, the blurred line between public image and private reality is explored in the film, whether that’s perfectly filtered or IRL raw. Accompanying the film is a series of expressive stills lensed by Daniel Jackson, which bring to life Calvin Klein’s new perspective that sexy is a state of mind, encouraging both self-expression and freedom.
The Fall 2019 campaign highlights the brand’s new underwear offering including: Neon, 1981 Bold, across both men’s and women’s categories, and Liquid Touch, in the women’s tailored bra category.
A campaign of different shape, size, race and personality – now what’s sexier than that?
watch the video below: