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Designers who cast superstars and cult models in their shows run the dubious risk of them overshadowing their clothes. It’s also fair to say when a collection of fashion is so spectacular it could practically sell itself, there’s little need for cash to be splashed on the big names.
Fortunately for us this week, Domenico Dolce and Stefano Gabbana have carried on down their usual route in terms of clothes, which happens to be the polar opposite of the moderate road. (And doesn’t the fashion world just love a pair of rebels!)
Sistine Stallone for Dolce & Gabbana SW17 Menswear in Milan
Credit: Getty Images
The duo, who were famously the first to embrace the highly polarising idea of dressing the new POTUS, just presented an Autumn/Winter 2017 Men’s Fashion Week runway show held in Milan that was equal parts style spectacle and a who’s who of the hottest new It-kids. Even if Team Gigi, Bella and Kendall hadn’t been tied up with their Couture gigs in Paris, we suspect they would have been too commercial to fit the D&G bill this time around.
Of the 114 models on Dolce & Gabbana’s AW17 Mens runway a many had famous surnames
Credit: Getty Images
Divisive social media star Cameron Dallas set the tone when he opened the show in an aubergine paisley tuxedo and leather smoking slippers, hair slicked back, expression a louche smirk. (Runway credentials include: last count 17.6 million Instagram followers.)
Cameron Dallas for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
A freshly bleached platinum blonde Brandon Lee – offspring of Pamela Anderson and Tommy Lee – soon followed after in an outfit that was part high-fashion Hugh Hefner, part patchwork Wortzel Gummage.
Brandon Lee for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Several models later was Rafferty Law, son of Jude and Sadie Frost, who along with sibling Iris is enjoying a wave of success in the modelling world independent, but appropriately fuelled by his surname.
Rafferty Law for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Add to the list stylist Kanye collaborator and self-professed entrapeneur Luca Sabbat, the offspring of a fashion designer father and Galliano stylist mother who grew up in Paris and several hundred thousand Insta-fans.
Brandon Lee for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Next up in celeb terms, teenager Sofia Richie, whose satin micro-slip dress, ankle boot and mens overcoat combination screamed walk shame, was the first femme to step down the runway, later joined by a dozen more including Caroline Daur, Lori Harvey, Immy Waterhouse (sister of Suki), Atomics guitarist Daisy Clementine Smith.
Sofia Richie for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Pyper America Smith for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Others in the 114-strong model throng included Vogue Paris cover model and he of two million Insta followers Lucky Blue Smith, along with Crawford-Gerber offspring Presley, performer Tinie Tempeh, Taylor Hill’s model brother Chase, YouTube vlogger Marcus Butler, social media star Pelayo Diaz, actor Will Peltz and even street style photographer (and GRAZIA Australia market editor) Lee Oliveira.
Tinie Tempeh for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Presley Gerber for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Presley Gerber for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
Regardless of the nuclear It-power harnessed of the brand, what drew most of the crowd in the first place was the promise of a mind-blowing collection of clothes. Did Stefano and Domenico deliver? Suffice to say Alessandro Michele has a run for his well-earned money this season. The only element missing was Anwar Hadid.
See the full Dolce & Gabbana AW17 Menswear runway show here.
GRAZIA Australia Market Editor Lee Oliveira for Dolce & Gabbana AW17 Menswear
Credit: NOWFASHION
