She’s the free-spirited New Zealander model with the dreamily whimsical name. Now Zippora Vermillion Rose Seven (better known in family, fashion and social media circles as Zippy Seven) is, rather appropriately, also the new face of Byron Bay-based womenswear brand Auguste.

The flaxen-haired 26-year-old who’s grown up around the modelling biz (her mother Ursula Dixon was a casting agent and her older brother Jasper is also a professional model) is signed to world leading agency IMG and flies the globe shooting for high profile brands like Chloe, Urban Outfitters, Chloe and Vogue Italia.

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King

Still, the ocean is where her heart lies: Seven is the definition of a luxe millennial bohemian and poster girl for the endless summer all rolled into one. When not working, the 5-foot-7 yoga and surfing enthusiast lives on a sailboat in Montauk in New York with her film-maker boyfriend Terence Connors.

“I love doing yoga when I get the chance; it’s good when you’re surfing as it’s the best kind of combo,” she said of her love for the ocean in a recent interview. “If I just want to chill out though, a beach walk is enough. A long walk along the beach after a busy day balances you out.”

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King

So it’s a case of personality match made in heaven for Auguste, which not only shot Seven in the Pacific Girl collection on the Great Barrier Reef, but also embraced her as an unofficial ambassador for its Protect the Reef campaign.

Typical of the brand co-founded by creative director Ebony Eagles, which donates one cent in every dollar taken to support environmental issues through global social initiative 1% For The Planet, this collection’s hero is a ‘70s-inspired logo tee emblazoned with the words Protect Our Reef.

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Zippy Seven in the sell-out Protect Our Reef charity tee
Credit: Trevor King

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King

One hundred percent of the retail price from the $60 cotton shirt’s sales was pledged to the Australian Marine Conservation Society (AMCS). Encouragingly, all 300 limited edition pieces sold out in less than 24 hours when it launched October 1. (Good news: a reprint is happening right now, with an additional 300 restocked by mid to late October.)

Given the AMCS is Australia’s only national charity dedicated exclusively to protecting ocean wildlife and their homes – including the Great Barrier Reef, which we all know is in dire straits – it was only natural-water baby Seven has featured various snaps of herself in the tee on her social media channels.

“The Great Barrier Reef is a living thing and sometimes I don’t really think that’s how we treat it”

“Having grown up on the ocean it has always been such an important part of my life – and my health,” she told GRAZIA. “I care deeply about the health of our oceans.”

Shop the Pacific Girl collection and pre-order your Protect The Reef tee here.

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King

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Zippy Seven wears Auguste Pacific Girl
Credit: Trevor King